Sample sales emails in categories to optimize open, click and meeting rates
Here are some sales email examples for use. Please copy the Google Doc before proceeding. These will be continuously updated so check back often.
Introducing your product or service
TOFU
Hi Kelsey,
Orange Marketing seems like a really well established company that has been around for a while. You have a reputation for providing a high quality of work and results.
Many evolving businesses watch a revolving door of clients, but there are others on the cusp of sustainable, scalable growth. From my research, I’d say Orange Marketing is the latter.
Your most-wanted logos are waiting for your services and targeted outreach is a proven way to get on their radar. Unconventional for this industry? Yes. Effective and cutting-edge? Also yes.
How about a chat to see if our orchestrated outbound aligns with your current initiatives as Co-Founder and Principal Consultant?
Cheers,
MOFU
Follow up with someone who downloaded something
Hi Kelsey,
I saw you downloaded the (thing).
I'd like to introduce myself as resource for any questions you may have and share how (company) has helped many companies (including Big brands) (value prop)
I would love to talk to you about the benefits of (core features). Email me back and let me know what works best for you and we can get started.
Best,
BOFU
Last Attempt
Hope this isn't goodbye, just a see ya later...
Addl Subject lines
Goodbye for now
Deal Dark
CTA Options
Gong's "Interest" CTA options cheat sheet
Selling best practices
Intent data
Resources
2023 BEST/WORST Calendar - https://www.worldata.com/deck/2023_OUTCOME-EmailMarketingCalendar.pdf
Slides - https://outcomemedia.com/deck/GURU_Events_Q2_Email_Tips.pdf
Replay of Session: https://www.linkedin.com/posts/guruevents_emailmarketing-marketing-activity-7041089092876390401-PnAJ?utm_source=share&utm_medium=member_desktop